Sales Schematics Australia sees many B2B businesses that:

• Lack a clear plan for growth;
• Are struggling with insufficient plans; or
• Fail to execute existing plans.

Sales and Marketing planning is difficult, which is why SSA partners with MathMarketing to deliver Funnel Camp™.

Funnel Camp™ aligns a company’s sales and marketing leaders around a blisteringly clear and highly actionable sales and marketing plan, built via a proven planning methodology. Funnel Camp™ is an intensive, three-day workshop which specifically addresses the most common sales and marketing management issues, and delivers you a highly-actionable sales and marketing plan to prosecute your strategy.

Strategy to plan in three days

To get things clear before the Funnel Camp™ we:

• Distil your objectives and strategy;
• Capture key metrics about your sales funnel; and
• Introduce the sales and marketing planning system to your team via The Leaky Funnel™ (MathMarketing’s easy-to-read business novel).

To translate your strategy to plan, we then:

• Bring key members of your team together for a three-day, sales and marketing planning workshop;
• Model your sales and marketing funnel for the life of the plan;
• Predict gaps in revenue, market size, effectiveness or sales/marketing resources for every stage of the plan;
• Help you select optimum tactics for the execution of your sales and marketing plan; and
• Set granular objectives for every tactic, for each stage of the plan.

And, to help you translate this into action, we:

• Document your sales and marketing plan as a Funnel Plan – a one-page, blisteringly clear, highly actionable plan for growth;
• Identify all actions necessary to prepare for the execution of your plan; and
• Dispassionately review your sales and marketing plan, before it is rolled out to your team.

We can help keep you on track after Funnel Camp™ too. We can:

• Project manage your implementation;
• Review progress with your team every quarter; and
• Adjust your sales and marketing plan as required.

To organise a Funnel Camp™ for your company, contact SSA today. Would you like more information on our sales training programs? Click here.